""" Reference: [1] Ma X, Zhao L, Huang G, et al. Entire space multi-task model: An effective approach for estimating post-click conversion rate[C]//The 41st International ACM SIGIR Conference on Research & Development in Information Retrieval. 2018.(https://arxiv.org/abs/1804.07931) """ import tensorflow as tf from deepctr.feature_column import build_input_features, input_from_feature_columns from deepctr.layers.core import PredictionLayer, DNN from deepctr.layers.utils import combined_dnn_input def ESSM(dnn_feature_columns, task_type='binary', task_names=['ctr', 'ctcvr'], tower_dnn_units_lists=[[128, 128],[128, 128]], l2_reg_embedding=0.00001, l2_reg_dnn=0, seed=1024, dnn_dropout=0,dnn_activation='relu', dnn_use_bn=False): """Instantiates the Entire Space Multi-Task Model architecture. :param dnn_feature_columns: An iterable containing all the features used by deep part of the model. :param task_type: str, indicating the loss of each tasks, ``"binary"`` for binary logloss or ``"regression"`` for regression loss. :param task_names: list of str, indicating the predict target of each tasks. default value is ['ctr', 'ctcvr'] :param tower_dnn_units_lists: list, list of positive integer, the length must be equal to 2, the layer number and units in each layer of task-specific DNN :param l2_reg_embedding: float. L2 regularizer strength applied to embedding vector :param l2_reg_dnn: float. L2 regularizer strength applied to DNN :param seed: integer ,to use as random seed. :param dnn_dropout: float in [0,1), the probability we will drop out a given DNN coordinate. :param dnn_activation: Activation function to use in DNN :param dnn_use_bn: bool. Whether use BatchNormalization before activation or not in DNN :return: A Keras model instance. """ if len(task_names)!=2: raise ValueError("the length of task_names must be equal to 2") if len(tower_dnn_units_lists)!=2: raise ValueError("the length of tower_dnn_units_lists must be equal to 2") features = build_input_features(dnn_feature_columns) inputs_list = list(features.values()) sparse_embedding_list, dense_value_list = input_from_feature_columns(features, dnn_feature_columns, l2_reg_embedding,seed) dnn_input = combined_dnn_input(sparse_embedding_list, dense_value_list) ctr_output = DNN(tower_dnn_units_lists[0], dnn_activation, l2_reg_dnn, dnn_dropout, dnn_use_bn, seed=seed)(dnn_input) cvr_output = DNN(tower_dnn_units_lists[1], dnn_activation, l2_reg_dnn, dnn_dropout, dnn_use_bn, seed=seed)(dnn_input) ctr_logit = tf.keras.layers.Dense(1, use_bias=False, activation=None)(ctr_output) cvr_logit = tf.keras.layers.Dense(1, use_bias=False, activation=None)(cvr_output) ctr_pred = PredictionLayer(task_type, name=task_names[0])(ctr_logit) cvr_pred = PredictionLayer(task_type)(cvr_logit) ctcvr_pred = tf.keras.layers.Multiply(name=task_names[1])([ctr_pred, cvr_pred])#CTCVR = CTR * CVR model = tf.keras.models.Model(inputs=inputs_list, outputs=[ctr_pred, ctcvr_pred]) return model if __name__ == "__main__": from utils import get_mtl_data dnn_feature_columns, train_model_input, test_model_input, y_list = get_mtl_data() model = ESSM(dnn_feature_columns, task_type='binary', task_names=['label_marital', 'label_income'], tower_dnn_units_lists=[[8],[8]]) model.compile("adam", loss=["binary_crossentropy", "binary_crossentropy"], metrics=['AUC']) history = model.fit(train_model_input, y_list, batch_size=256, epochs=5, verbose=2, validation_split=0.0 )