* re-ordered and grouped how-to guides in how-to landing page
* retitled moved documents appropriately
* separated writing plugins/writing hook functions into two documents
Sections have been moved to:
* reference/fixtures.rst
* how-to/fixtures.rst
* fixtures.rst
according to their function. Further refinement and rewriting will be required.
Some material has been moved to a new "Anatomy of a test" document, in
anticipation that material from other sections will also find a natural
home there later.
Removed several unneeded reference targets from fixtures documentation.